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Ethical clothing brand Pangaia and Galeries Lafayette teamed up to create a temporary exhibition at the luxury department store that expresses the brand’s commitment to “high-tech naturalism.” The immersive pop-up space is the first physical brand experience from Pangaia and it is making a mark as a climate-positive space, since the carbon footprint of the space is offset.
The space boast a circular format and upon entering, guests are welcomed right into a peppermint garden. This portion of the interior tells the story of the brand’s Pprmint trademarked technology, which keeps clothing fresh with fabric fiber that contains peppermint oil. The brand also tells its story through eco-friendly construction and educational messaging. On-site guests also have the chance to see three new colorways from Pangaia.
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