Exclusive Alpine Pop-Ups : Moncler’s House of Genius
Moncler’s House of Genius pop-up is taking over the Corner Shop in Selfridges Oxford Street location for a limited time and it reimagines Moncler’s alpine heritage for the next generation of adventurers. The pop-up is stocked with limited-edition collaborations and newly reimagined pieces, a ready-to-wear capsule collection, plus collectibles, accessories and gadgets.
Leaning into a global sense of wanderlust, the House of Genius pop-up space is offering 10 limited-edition detachable city patches that can be used to customize items like puffer jackets and vests.
The bright and eye-catching space also highlights sustainability with a focus on incorporating surplus fabrics and environmentally friendly packaging such as paper from responsibly managed forests and other recycled materials.