Sunday, February 5, 2023

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Retinol Skincare Campaigns : No7 beauty



No7 Beauty launched its Pure Retinol Skincare collection. The launch includes an eye cream and a night cream and supports the new We See You campaign. The beauty brand expands its cult-favorite Advanced Retinol 1.5% Complex Night Concentrate to deliver the ingredient’s transformative effects to a commonly problematic area.

No7 Beauty’s Pure Retinol products feature a slow-release encapsulation technology to minimize possible retinol irritation. The formulas include pure retinol, collagen peptide-based technology, and shea butter. In tandem with the product launch, the beauty brand unveiled its new We See You campaign to shed light on the skincare needs of historically underrepresented women in the beauty industry. The campaign includes vignettes inspired by the true-life scenarios of No7 consumers.

Image Credit: No7 Beauty



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